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As we look toward the horizon, the line between consumer and creator will vanish entirely. The rise of gaming as the world’s most profitable entertainment sector proves that audiences no longer want to just watch a story; they want to be in it.

Modern entertainment doesn't stop when the credits roll. We are living in the age of the and Transmedia Storytelling . A popular media franchise today often spans across: Feature Films Limited Series Video Games Podcasts and AR Experiences Transfixed.Office.Ms.Conduct.XXX.720p.HEVC.x265