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Masha Babko 1st Studio Better ((link)) Jun 2026

The name "1st Studio" refers to a child sexual abuse material (CSAM) enterprise that operated under the guise of a photography business. Based in Novosibirsk, Russia, the man behind the camera was , a predator also known as "Uncle Seryozha."

| Project | Outcome | Why Studio 1 Was Key | |---------|---------|----------------------| | | 3‑month global rollout; campaign won Cannes Lions Gold for Visual Innovation. | The natural‑light wall produced the soft, ethereal glow that defined the visual language. | | Documentary short “Voices of the East” | Screened at SXSW; received a Best Documentary Short nomination. | Acoustic treatment ensured clean interview audio, saving weeks of ADR work. | | Annual “Emerging Photographers” exhibition | Featured 12 new artists; sold out within 48 hours. | The modular backdrop system allowed each artist a distinct visual identity without re‑building sets. | | Corporate re‑brand video for a fintech startup | Boosted website conversion by 27 % after launch. | In‑house post‑production cut turnaround from 3 weeks to 5 days. | masha babko 1st studio better

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The name "1st Studio" refers to a child sexual abuse material (CSAM) enterprise that operated under the guise of a photography business. Based in Novosibirsk, Russia, the man behind the camera was , a predator also known as "Uncle Seryozha."

| Project | Outcome | Why Studio 1 Was Key | |---------|---------|----------------------| | | 3‑month global rollout; campaign won Cannes Lions Gold for Visual Innovation. | The natural‑light wall produced the soft, ethereal glow that defined the visual language. | | Documentary short “Voices of the East” | Screened at SXSW; received a Best Documentary Short nomination. | Acoustic treatment ensured clean interview audio, saving weeks of ADR work. | | Annual “Emerging Photographers” exhibition | Featured 12 new artists; sold out within 48 hours. | The modular backdrop system allowed each artist a distinct visual identity without re‑building sets. | | Corporate re‑brand video for a fintech startup | Boosted website conversion by 27 % after launch. | In‑house post‑production cut turnaround from 3 weeks to 5 days. |